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To create a newsletter, click ‘Create a Newsletter’ link on the ‘Newsletters’ tab in the navigation menu.
Complete the form. Type in a subject line for your email campaign: this is the text subscribers will see when they look at the emails in their inbox, so make it short and to the point. Choose format for your newsletter: text, html or html and text. Select HTML and Text if you want emails to be sent with both HTML and plain text elements. Email clients that can display HTML messages use the HTML element, and clients that cannot display HTML use the plain text element. Select Text if you want emails you send to be sent in plain text only. Select HTML if you want emails you send to be sent in HTML only. If you select this option, your emails will not display in email clients that cannot display HTML messages.
If you want to base this newsletter on an existing template, select the template. If you do not want to base this newsletter on an existing template, select Start with no template in the templates list.

Click “Continue to Step 2” when you’re done.
If you have chosen WYSIWYG Editor, it will provide you a clean and simple user interface which should be familiar to users who worked on common desktop text editors like Microsoft Word or Open Office. In case of Textarea you will need to enter html code manually. This is how newsletter creation page looks like in case we choose to use email editor to create newsletter.

Note: Be careful when pasting content from other editor and word processors as most will try to add their own code that may not be compatible or valid within this editor. It is advised that you test a portion of the pasted layout before attempting to create a full newsletter, only to find that the code was not valid.
Under the newsletter editor you will see a link ‘Tags of Personalization’. To insert the value of a personalization field in your email campaign just click the necessary field.

To enter a tag for one of custom fields, click ‘Custom fields’, a pop-up window will appear with the list of custom fields for you to choose from. After putting a tick against the necessary field, its tag will be inserted into your newsletter.
When the email is sent, tag values will be replaced with real values from your subscribers’ data. For example, %BASIC:EMAIL% might be replaced with user1@somesite.com and %BASIC:FIRSTNAME% might be replaced with John.
There you can also choose to insert ‘unsubscribe’ and ‘tell a friend’ links into your newsletter with your custom text put on these links.
Note: if you enter a ‘Webversion’ tag into a newsletter, make sure the newsletter is added to ‘Newsletters archive’, otherwise the web version will not be displayed after a recipient clicks the link inserted by the tag.
After you are through with your newsletter content, you will need to enter its settings:

  • enter newsletter priority;
  • choose whether attachments will be used in the newsletter. To add an attachment, select a necessary file or files listed. To add another file, you will need to upload it in the section ‘Attachments’;
  • choose newsletter recipients: mailing list or target list of subscribers;
  • specify subscribers type: confirmed their subscription, unconfirmed or both.

On the same page you can check your newsletter for spam keywords. To do that, click ‘Check your email for spam keywords’. If there are spam words detected, the system will list them and will advise to replace these words. List of spam words used for this check can be modified in the section “Settings” > “Spam words list”.
Here you can also check how your newsletter will be displayed in common email clients. To do that, click ‘View your email in different email programs’. This will open a popup window with your newsletter displayed in different newsletter programs with the advice on newsletter structure.